WSI employees like to joke that Joe spells no “Y-E-S.” It’s not just a wise crack, either, but an emblematic example of the can-do attitude that Joe made the foundation of WSI’s corporate culture. Few things are impossible to Joe, and he takes pride in leading a team that welcomes challenges as an opportunity to test their abilities and rise above everyday service. Joe’s been incredibly successful at communicating this vision and inspiring the team to buy into it.
Getting things done is just in Joe’s blood. Before founding WSI in 2008, he honed his entrepreneurial skills in a variety of directions, from expanding franchises in Northern Colorado and Southern Wyoming to contracting with the U.S. Marine Corps in California.
When not setting the pace at WSI, Joe is active in the community, helping cultivate positivity in Northern Colorado as part of Rotary Club and the Fort Collins Chamber of Commerce. Even focused professionals need to recharge their batteries from time to time, and Joe turns to golf, paddle boarding, mountain biking, hunting or enjoying the Colorado outdoors to refresh himself.